Diesel S/S 2010 Exhibit

Posted on 21. Jun, 2009 by bespokeordie in Miscellaneous, New

     Diesel, never one to fall in line with the stereotypical fashion branding, decided to “think outside the box” and put together an almost museum caliber exhibit to showcase their Spring / Summer 2010 line.  Taking place as part of Milan Menswear Fashion Week on June 21, 2009 in Milan, Italy the creation by Diesel can be seen here being viewed by patrons.  Definitely an interesting concept although I think it may have fallen a tad bit short in really standing out.  Compared to the sheer lust of the Calvin Klein ad campaign images, these almost feel like walking through a mall more than a fashion exhibit.

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Source: Getty Images

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